ACRO Global Tourism Marketer

FREE Download: “The Definitive Guide to Choosing the Best Google Search Agency for Your Business”
FREE Guide: Grow Your Business with Google
My New FREE Guide explains in plain English how Google Ads and SEO work, why you need to work with a professional agency, and how to find the best Google Search agency. Don't fall for PPC and SEO scams. Find the best agency for your business, and start making more money!
Get your FREE Guide!

Hawaii awards, then rescinds US market contract
By
14 December 2022 (Edited )

Share This Article

Contract awarded in June to CNHA rescinded

Hawaii tourism promotion remains in limbo

On his last day in office Monday 5 December 2022, outgoing Hawaii Departtment of Business, Economic Development & Tourism Director (DBEDT) Mike McCartney rescinded the state's US market brand management contract awarded in June to the Council for Native Hawaiian Advancement (CNHA), and canceled the RFPs for that contract.

McCartney said in letters sent to the parties involved that he no longer believes that it's in the best interests of the prople of Hawaii to award a single contract, but that instead there should be 2 contracts: one for marketing communications and trade marketing, the other for destination brand management and community-based economic development.

CNHA has filed and later updated a protest.

The Hawaii Visitors and Convention Bureau (HVCB) - which had previously held the US contract - has continued to provide destination marketing services during the ongoing dispute over the June contract award, and has just received an additional 6-month extension.

A Hawaii Tourism Authority (HTA) spokesperson said its board will work with the new DBEDT director on going forward with tourism promotion.

I'm thinking: too many cooks spoil the broth.


David Boggs President/CEO ACRO Global|Publisher Tourism Marketer
David H. Boggs
President/CEO
ACRO Global
Publisher
TourismMarketer

View David Boggs's profile on LinkedIn

Google Certifications - David H Boggs
Subscribe to my blog


Website
Visit Website
Rating
4/5 based on 1 vote.
Show Individual Votes
Views 65 views. Averaging 65 views per day.
Related Articles
External Article:
Post Reply


Quick Reply
Your Name:
Your Comment:


You may use BB Codes in your message.
Spam Prevention:

Previous Article | Next Article