US national DMO Brand USA in conjunction with the PRC Ministry of Culture and Tourism hosted their 13th annual Leadership Summit 18-20 September 2019 in Seattle.
Brand USA President and CEO Christopher Thompson said:
"Over the years, the discussions that have taken place at and around this summit have proven mutually beneficial to improve strategies for tourism marketing in the United States and China. As a result, the industry has made significant contributions to economic development, the balance of trade and better cultural understanding in both countries."
USDOC NTTO reports that in 2018 the USA welcomed 3M visitors from China who spent $34.6B, making China the #1 US tourism export market.