ITB Berlin NOW kicked off virtually on Tuesday with 3,513 exhibitors from 120 countries in Germany's top 5 markets representing tourism organisations and associations, travel technology providers, tour operators, the hotel industry and destination management companies.
The show features 590 speakers participating in 400 sessions with the focus on the future of the travel industry.
At the concurrent ITB Berlin NOW Convention, more than 280 international speakers will participate in 180 virtual discussion rounds centered around ways for the industry to overcome the impact of the coronavirus pandemic and shape a successful recovery.
