Ad agency R&R Partners has created for the Las Vegas CVA a video campaign focused on the sports industry around Las Vegas - home to the NHL Vegas Golden Knights, NFL Las Vegas Raiders, and Allegiant Stadium.

The new ads will run on broadcast TV, connected TV, paid pre-roll and organic media in addition to partnership placements with the Las Vegas Raiders, Vegas Golden Knights and the Las Vegas Bowl.

LVCVA CMO Kate Wik said:

“The energy and excitement of sporting events in Las Vegas is incomparable. There are so many ways to experience marquee events, from catching the game itself to attending fan fests, over-the-top watch parties, unrivaled sportsbooks and more,”