Rebrand features beauty and proximity of the region
"Within Thriving Distance" rebrand of the Monadnock Region begun by the Greater Keene and Peterborough Chamber in October 2020 continues ongoing.
Their website MonadnockNH.com now has an interim home page featuring the rebrand, which is being paid for with $300,000 in CARES Act grant funds from the US DOC Economic Development Administration.
Primary target of the rebrand and associated campaign is New England travelers aged 28-45 seeking a family-friendly destination.
The rebrand and website are expected to be completed in early 2023, in time to be getting business for next summer.