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  1. ACRO Global Tourism Marketer Articles
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  3. Tourism Ireland launches Pathfinders promotion with Lonely P...
Tourism Ireland launches Pathfinders promotion with Lonely Planet and American bloggers
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05 November 2018 (Edited )

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Tourism Ireland

American travel bloggers Cameron Seagle and Natasha Alden visited Galway in October on assignment for Lonely Planet's "Pathfinders" program, as part of a new US promotion by Tourism Ireland.

Plan is for the bloggers to create fresh multi-media content about Galway for both Lonely Planet and their own distribution channels, then cross-promote.

Media being used by Tourism Ireland and Lonely Planet include YouTube, Facebook, Instagram and the World Pursuit website.

New transatlantic airline connectivity to be added for summer 2019 makes North America a very attractive market for Ireland.


David Boggs President/CEO ACRO Global|Publisher Tourism Marketer
David H. Boggs
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ACRO Global
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