Official regional DMO Visit Orlando (aka Orlando/Orange County CVB Inc) has announced the appointment of London-based FINN Partners as its PR agency for the UK and Ireland.

Visit Orlando President/CEO Casandra Matej said:

“The UK is Orlando’s top overseas market and FINN Partners brings a global reputation for leveraging publicity, maximizing campaigns and delivering high-level strategic communication strategies in the travel sector, which will enhance our current efforts to grow UK and Irish visitation to Orlando.”

FINN Partners are also UK reps for major tourist destinations including Singapore, Antigua, Belize, Dubai and Iceland.

In November 2021, upon lifting of the US COVID-19 inbound travel ban, Visit Orlando had forecast a 2022 UK travel spend of $765M in the region.