ACRO Global Tourism Marketer

FREE Download: “The Definitive Guide to Choosing the Best Google Search Agency for Your Business”
FREE Guide: Grow Your Business with Google
My New FREE Guide explains in plain English how Google Ads and SEO work, why you need to work with a professional agency, and how to find the best Google Search agency. Don't fall for PPC and SEO scams. Find the best agency for your business, and start making more money!
Get your FREE Guide!

CBRE: Convention planners will seek low-cost, warm-weather destinations for 4Q2021 into 2022
By
14 October 2021

Share This Article

Coldwell Banker Richard Ellis Group

World's largest commercial real estate services company CBRE Group this week reduced its US hotel performance projections for 4Q2021 because concerns about the Delta variant of COVID-19 are resulting in previously unanticipated slower demand for business travel, especially for global gateway cities (think: Boston, NYC, DC), northern markets (ditto) and hotels specializing in groups.

A CBRE spokesperson said:

“Unfortunately, for business-centric hotels, the rebound in business travel expected in September of 2021 is now delayed and will likely have a ripple effect into 2022’s corporate travel budgets.”

For all of 2021, CBRE now forecasts a US average occupancy rate of 54% and ADR of $112.85 for a RevPAR of $60.91, down 19.3% from the 2019 figure of $86.16.

Also CBRE expects convention business to pick up first at destinations with low operating costs, cheap air connections and fewer health restrictions - criteria that suggest planners will be looking at warm-weather destinations with low operating costs including, inter alia: Dallas, New Orleans, San Antonio, Las Vegas and Orlando.

For 2022, CBRE now forecasts occupancy to be up 8%, ADR up 7.1%, for a projected RevPAR increase of 15.6% vs. 2021.


David Boggs President/CEO ACRO Global|Publisher Tourism Marketer
David H. Boggs
President/CEO
ACRO Global
Publisher
TourismMarketer

View David Boggs's profile on LinkedIn

Google Certifications - David H Boggs
Subscribe to my blog


Website
Visit Website
Rating
5/5 based on 1 vote.
Show Individual Votes
Views 77 views. Averaging 77 views per day.
Related Articles
External Article:
Post Reply


Quick Reply
Your Name:
Your Comment:


You may use BB Codes in your message.
Spam Prevention:

Previous Article | Next Article