STR reports that for the week ending 17 October 2020, US hotel occupancy remained essentially flat at 50.1%, while occupancy of hotels in China continued to increase (subject to normal seasonal fluctuations) and occupancy in Europe continued to fall as new travel restrictions were imposed to control COVID-19.
The 25 largest US markets had a lower average occupancy than the nationwide average(44.4%), but higher ADR ($101.56).
Best-performing top-25 markets included:
- Norfolk/Virginia Beach 53.7%
- San Diego 53.5%
- Phoenix 52.9%
Poorest-performing major markets were:
- Oahu 20.0%
- Orlando 35.7%
Lower than US average performance of top-25 markets likely reflects travelers' continued avoidance of major city centers because of the pandemic.
