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Scotland visitor numbers, tourist spend up in 2017
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29 July 2018 (Edited )

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The UK Office of National Statistics has released 2017 tourism statistics for Scotland:

  • Visits up 17% yoy to 3.2M
  • Spend up by nearly one-fourth
  • Visits from North America up but spend down
  • Visits and spend from EU both up

Increases are attributed to a combination of:

  • Outlander TV series
  • Digital marketing by VisitScotland
  • Year of History, Heritage and Archaeology events

David Boggs President/CEO ACRO Global|Publisher Tourism Marketer
David H. Boggs
President/CEO
ACRO Global
Publisher
TourismMarketer

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