ACRO Global Tourism Marketer Articles: Tourism Ireland 2018 marketing plan calls for major push in Europe and North America

Tourism Ireland 2018 marketing plan calls for major push in Europe and North America
By

David
18 December 2017 (Edited )

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Tourism Ireland

President/CEO
ACRO Global
Publisher
TourismMarketer

Website	Visit Website https://www.tourismireland.com/
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External Article: https://www.tourismireland.com/Press-Releases/2017/December/Tourism-Ireland-launches-2018-marketing-plans

Comments on Tourism Ireland 2018 marketing plan calls for major push in Europe and North America

•David
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Joined: 30 January 2012
Location: New England USA Web: DavidHBoggs.com

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•David

Posted 18 December 2017:

Tourism Ireland has set a tourism revenue target of 6B euro for 2018 - up 5% from record-breaking 2017.

USA is a priority target for 2018, as is Germany - countries whose currencies are stronger than the GBP.

New Cathay Pacific service from Hong Kong to begin in June is a very important development for Irish tourism.

And worldwide release of the latest Star Wars film shot at Skellig Michael certainly doesn't hurt.

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