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WOW to axe new Cork - Reykjavik route at end of summer 2017
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07 August 2017 (Edited )

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Irish Independent

David Boggs President/CEO ACRO Global|Publisher Tourism Marketer
David H. Boggs
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Comments on WOW to axe new Cork - Reykjavik route at end of summer 2017
David
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Location: New England USA Web: DavidHBoggs.com

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Posted 09 August 2017:

WOW will end its 4/week Cork-Reykjavik service on 27 October 2017 after only 5 months, on account of low demand despite "extensive marketing" in Ireland, Iceland and the USA. Some flights have been cancelled.

Dublin-Reykjavik service will continue.

These new LCCs are operating in largely uncharted territory, and some missteps should be forgiven.

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