ACRO Global Tourism Marketer Articles: Chinese search engine Sogou's NYSE IPO raises $585M

Chinese search engine Sogou's NYSE IPO raises $585M
By

David
13 November 2017 (Edited )

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Business Insider

President/CEO
ACRO Global
Publisher
TourismMarketer

Website	Visit Website https://www.sogou.com/
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External Article: http://www.businessinsider.com/r-tencent-backed-search-firm-sogou-jumps-10-percent-in-us-market-debut-2017-11

Comments on Chinese search engine Sogou's NYSE IPO raises $585M

•David
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Joined: 30 January 2012
Location: New England USA Web: DavidHBoggs.com

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•David

Posted 13 November 2017:

#2 Chinese search engine (in terms of volume of mobile searches) Sogou makes most of its money via paid search advertising.

It handles around 483M mobile searches monthly, vs. 665M for rival Baidu.

Sogou is the default search engine on the Tencent Mobile QQ browser.

Google is blocked in much of China, so anyone wanting to play in the mainland Chinese market needs to show up in mobile searches on Baidu and Sogou.

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