Objectives of the China Ready Program are to:
- ensure visitors from China to Ireland feel welcome
- increase cultural awareness of Irish suppliers
- make Irish tourism businesses aware of the opportunities presented by the Chinese market
- reduce risks to suppliers that are posed by Brexit.
Failte Ireland, Tourism Ireland and Tourism NI all have a hand in the program.
New direct flights to Ireland from Beijing and Hong Kong are expected to significantly increase numbers of Chinese visits to Ireland.
Let's get that Dublin hotel-room shortfall fixed ASAP!
