ACRO Global Tourism Marketer

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David Posted 22 September 2017:

Latest USDOC numbers show international visits to the USA down by around 700,000 in 1Q2017 with biggest percentagewise shrinkage in visits from the Middle East and Africa, and absolute-numbers-wise from Europe and Mexico.

Tourism Economics says that equates to a drop of around $2.7B in tourism spend.

A Pew Research Center finding that the USA now has a favorability rating of 49% with foreigners vs. 64% at the end of Barack Obama's term lends some credence to the theory that the proposed Trump travel ban is keeping some visitors away.

USTA and Brand USA have their work cut out for them.