Since 2013 US national tourist board Brand USA has been partnering with the National Football League on promoting US inbound tourism.
3 NFL games are being played at London's Wembley Stadium this fall:
- Oakland vs. Seattle on 14 October
- Los Angeles vs. Tennessee on 21 October
- Jacksonville vs. Philadelphia on 28 October
GoUSA is Brand USA's streaming TV channel - available on Roku, Apple TV and Amazon Fire TV - that's designed to inspire travel to the USA - in this case, specifically to any of the 32 cities with NFL teams.