Springfield MA launches new tourism campaign in runup to MGM casino opening
By
David
26 December 2017 (Edited )
Share This Article
WWLP
By
David
26 December 2017 (Edited )
Share This Article
WWLP
David H. Boggs
President/CEO
ACRO Global
Publisher
TourismMarketer
ACRO Global
Publisher
TourismMarketer
Follow @davidhboggs
| Rating | Show Individual Votes |
| Views | 147 views. Averaging 147 views per day. |
| Related Articles |
Senior Member
Usergroup: Administrator
Joined: 30 January 2012
Location: New England USA Web: DavidHBoggs.com
Total Articles: 2774
Total Comments: 498
"The Springfield You Don't Know" campaign funded by the Western Mass EDC will feature Dr. Seuss Museum, Armory Historic Site, Wood Museum, startup companies. Aim is to acquaint prospective casino visitors with positive aspects of Springfield.
In the late 20th century Springfield had a national reputation for crime and political corruption.
Officials hope the new campaign will help overcome unfavorable perceptions about the city.