Refreshed $15M "Famous Original New York City"" /> ACRO Global Tourism Marketer Articles: NYC&Co announces refreshed $15M Famous Original NYC campaign to run in 17 countries through summer 2019
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  1. ACRO Global Tourism Marketer Articles
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  3. NYC&Co announces refreshed $15M Famous Original NYC campaign...
NYC&Co announces refreshed $15M Famous Original NYC campaign to run in 17 countries through summer 2019
By
26 November 2018 (Edited )

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NYC&Co

Refreshed $15M "Famous Original New York City" is a 3-pronged global campaign featuring Secret NYC, Glamorous NYC and Classic NYC.

Tagline "Welcomes You. Always." reflects NYC&Co's wish to distance itself from the Trump Administration's travel ban and China tariffs.

Campaign will run in 17 countries through summer 2019, partnering with British Airways, Copa Airlines, Porter Airlines, TUI and TripAdvisor.


David Boggs President/CEO ACRO Global|Publisher Tourism Marketer
David H. Boggs
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